Notify customers when a product is back in stock
Telling buyers when a sold-out product returns turns lost demand into recovered sales. LaunchMyStore exposes the out-of-stock state on the storefront, and a back-in-stock app from the marketplace closes the loop with email or SMS notifications.
How out-of-stock is detected
A product (or a specific variant) is out of stock when its quantity across all selling-eligible warehouses reaches zero. The storefront then:
- Shows the Out of stock badge on the product card and product page.
- Disables the Add to cart button (or shows Notify me if a back-in-stock app is installed).
- Hides the variant from selection if you've set the option to do so in the theme settings.
Mark a product as unavailable manually
- Go to Products and open the product.
- Set Status to Draft to hide the product entirely, or set quantity to 0 across warehouses to keep the listing visible but unavailable.
- Save.
Install a Back-in-Stock app
Go to Apps > Marketplace and search for “back in stock”. Apps from the marketplace can:
- Replace the disabled Add to cart with a Notify me button.
- Collect the shopper's email (and optionally phone number).
- Send an automated email or SMS the moment inventory becomes available again.
- Report on demand — see which sold-out products have the longest waitlist so you know what to restock first.
FAQ
Will the product still show in search results when out of stock?
Yes — it remains crawlable, but with the out-of-stock badge. To remove it from search, set status to Draft.
Does the notify-me waitlist work per variant?
Most back-in-stock apps track requests per variant, so a buyer waiting on Medium / Black is notified only when that specific variant is restocked.
Can I prevent overselling?
Yes — overselling is prevented automatically. Once a product or variant reaches zero stock, the storefront disables purchase, and inventory is decremented in real time at checkout. Two buyers can't both buy the last unit.
How do I see which products are low on stock?
Open Analytics > Products for low-stock alerts, or filter the Products list by inventory level.
Is there an in-app push notification to buyers?
Email and SMS are the standard channels. Some apps also support browser push notifications.